Soft Goods

Zeal Eldorado

Zeal Optics Spring Collection

Zeal Optics Spring CollectionWith Earth Day right around the corner, Zeal Optics is reminding everyone of two things: 1) it's almost the sunny season and 2) their sunglasses are about as earth-friendly as sunglasses can be. They reached out to us about the sustainable Zeal Optics Spring Collection and let us try out some of the new frames.
Zeal Optics Ace Sunglasses

Zeal Optics Ace Sunglasses

Zeal Optics Ace SunglassesWe don't normally get too excited about sunglasses around here. As long as they work and don't look goofy, we'll wear them. When we saw Zeal's Crafted Collection, we were interested. We like that they're based in Boulder, Colorado. We like that they use environmentally friendly materials and manufacturing. But what really caught our attention is that the frames on the Aces are made from 100% US-grown cotton. You read that correctly. Cotton. We don't know how they do it and they won't tell us. But it's pretty awesome.
Engearment Arcade Belts 2

Arcade Belts – Keep Your Pants On

Engearment Arcade Belts 1When we first arranged to meet with Cody Townsend to talk about the Line of the Year, we expected to meet a cool dude with large cojones. We didn't realize that his cojones were so large that he and some friends had developed their own line of belts - the Arcade Belt Company - to make sure those cojones stayed covered.
SIA Snow Show 2017

SIA Snow Show 2015 – Softgoods and Gadgets

SIA Snow Show 2015 1We're back from SIA Snow Show 2015! And boy did we see some cool stuff. The industry is innovating with new materials and designs, taking winter sports to the next level. We're going to cover softgoods and gadgets in this post. It will be photo-intensive. We'll have more posts later this week to talk about snowboards and splitboards.
Freezy Freakies 1

Freezy Freakies return!

Freezy Freakies 1Even we get surprised sometimes by the nostalgia attached to certain gear. Freezy Freakies were never the most advanced gloves on the planet. They barely kept your hands warm and got soaked if you tried to make a snowball to throw at your little sister. But, when they got cold, they changed colors and cool designs appeared. They were the HyperColor of winter. And now, they're adult sizes.